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Contribution to Book
Consumer Rage: A Research Agenda
Proceedings of the Academy of Marketing Theory and Practice (2005)
  • C. David Shepherd, Georgia Southern University
Publication Date
2005
Editor
Joseph Chapman
Citation Information
C. David Shepherd. "Consumer Rage: A Research Agenda" Jekyll Island, GAProceedings of the Academy of Marketing Theory and Practice (2005)
Available at: http://works.bepress.com/c_david_shepherd/51/