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Contribution to Book
Ashland Oil and the Tri-Cities
Strategic Management Of Organizations And Stakeholders: Concepts And Cases (1997)
  • Brian Burton, Western Washington University
  • W. Harvey Hegarty
Abstract
Strategic Management: Concepts & Cases, 2e provides a unique stakeholder perspective. Global issues and examples are woven into each chapter instead of one separate chapter. The text also integrates quality, small business and non-profit strategic issues. Cases (30) are up-to-date and cover a broad range of issues.
Keywords
  • Stakeholders,
  • Strategic management
Publication Date
1997
Editor
Jeffrey S. Harrison
Publisher
South-Western Pub
Citation Information
Brian Burton and W. Harvey Hegarty. "Ashland Oil and the Tri-Cities" 2ndStrategic Management Of Organizations And Stakeholders: Concepts And Cases (1997)
Available at: http://works.bepress.com/brian-burton/50/