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Selected Works of Brad Barbeau
Contribution to Book
A Unifying Perspective for the Technological, Business Model, and Market Aspects of Innovation
The SAGE Handbook of Service-Dominant Logic (2018)
  • Heiko Wieland
  • Stephen L. Vargo
  • Melissa Archpru Akaka
  • Brad Barbeau
Link
Disciplines
Publication Date
2018
Editor
Stephen L. Vargo, Robert F. Lusch
Publisher
SAGE Publications Ltd
DOI
10.4135/9781526470355.N29
Citation Information
Heiko Wieland, Stephen L. Vargo, Melissa Archpru Akaka and Brad Barbeau. "A Unifying Perspective for the Technological, Business Model, and Market Aspects of Innovation" The SAGE Handbook of Service-Dominant Logic (2018) p. 508 - 521
Available at: http://works.bepress.com/brad-barbeau/1/