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About Professor Betty Weiler

Professor Betty Weiler BA (Alberta) MA (Waterloo) PhD (Victoria)
Betty Weiler holds a PhD from the University of Victoria (Canada) and is Professor and Director of Research in the School of Business and Tourism at Southern Cross University (Australia).  Her 150+ publications, many in top-tier international tourism research journals, have centred on the tourist experience, and she is one of the world’s leading scholars on the role of the tour guide.  Within Australia, Betty is particularly well known for her contribution to visitor management and communication in protected areas, zoos and heritage attractions, and more recently on research aimed at influencing visitors’ on-site and post-visit behaviour. Betty has been the recipient of approximately $2.2 million in external research grants, including being the lead CI on 4 ARC Linkage grants.  As an inaugural Fellow of the Council for Australasian University Tourism and Hospitality Education (CAUTHE), Betty has been a highly visible and proactive scholar, leader and mentor in the field. She is also a multi-award winning PhD supervisor and an editorial board member of six international tourism journals including two of the tourism field’s top four journals.


Present Professor, Southern Cross University School of Business and Tourism


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Contact Information

Locked Mail Bag 4
Coolangatta QLD
Australia 4225
Phone: (+61 7) 5589 3178
Mobile: 0414745128


Books (1)

Journal articles (73)