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Presentation
5 Key Takeaways | Crown Jewels ─ The Power of Brand Licensing And Collaborations in the Fashion and Entertainment Industries
Kilpatrick Townsend & Stockton LLP (2021)
  • Barbara Kolsun, Benjamin N. Cardozo School of Law
Abstract
On April 8, 2021, Marc Lieberstein participated in a panel for the Cardozo School of Law FAME (Fashion, Arts, Media and Entertainment) Law Center titled "Crown Jewels - The Power of Brand Licensing and Collaborations in the Fashion and Entertainment Industries." Barbara Kolsun, Cardozo's Professor of Practice and Director/founder of FAME, introduced the program, and Professor Sherry Jetter moderated the panel. Marc's co-panelists were Jay Dubiner, General Counsel at Authentic Brands Group; Avery Fischer, EVP and General Counsel at Ralph Lauren; Michael Neuman, Vice President, Legal Affairs at Marquee Brands; and Ricardo Yoselevitz, Vice President, Brand Partnerships and Business Development, IMG. The program discussed how licensing has become a crucial growth engine for the fashion and entertainment industries and how licensing collaborations have helped brands achieve market power and increase brand value.
Disciplines
Publication Date
April 8, 2021
Location
Webinar
Comments
Host Institution/Organizations: The FAME Center at Cardozo School of Law
Citation Information
Barbara Kolsun. "5 Key Takeaways | Crown Jewels ─ The Power of Brand Licensing And Collaborations in the Fashion and Entertainment Industries" Kilpatrick Townsend & Stockton LLP (2021)
Available at: http://works.bepress.com/barbara-kolsun/21/