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Article
Rumor Detection in Business Reviews Using Supervised Machine Learning
Proceedings - 2018 5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018
  • Ammara Habib, Gomal University
  • Saima Akbar, Gomal University
  • Muhammad Zubair Asghar, Gomal University
  • Asad Masood Khattak, Zayed University
  • Rahman Ali, University of Peshawar
  • Ulfat Batool, Gomal University
Document Type
Conference Proceeding
Publication Date
7-2-2018
Abstract

© 2018 IEEE. Currently, a high volume of business data is generating with a high velocity in different forms like unstructured, structured or semi-structured. Due to social media arrival, there is a deluge of business rumors and their manual screening is time-consuming and difficult. In the current social computing era, it is necessary to move towards an automated process for the detection of business rumors. This work aims at developing an automated system for detecting business rumors from online business reviews using supervised machine learning classifiers, namely Logistic Regression, Support Vector Classifier (SVC), Naïve Bayesian (NB), K-Nearest Neighbors (KNN) to classify the business reviews into rumor and nonrumor. Experimental results show that Naïve Bayesian (NB), achieved efficient results with respect to other classifiers with an accuracy of 72.43 %.

ISBN
9781728102078
Publisher
Institute of Electrical and Electronics Engineers Inc.
Disciplines
Keywords
  • Business intelligence,
  • Rumors,
  • Supervised machine learning
Scopus ID
85065226126
Indexed in Scopus
Yes
Open Access
No
https://doi.org/10.1109/BESC.2018.8697323
Citation Information
Ammara Habib, Saima Akbar, Muhammad Zubair Asghar, Asad Masood Khattak, et al.. "Rumor Detection in Business Reviews Using Supervised Machine Learning" Proceedings - 2018 5th International Conference on Behavioral, Economic, and Socio-Cultural Computing, BESC 2018 (2018) p. 233 - 237
Available at: http://works.bepress.com/asad-khattak/75/