Article
"Communicating politics - big budget branding, micro-management of issues, change as strategic positioning"
Political Communication Report; American Political Science Association
(2009)
Disciplines
- Advertising and Promotion Management,
- Business,
- Business and Corporate Communications,
- Business Law, Public Responsibility, and Ethics,
- Communication,
- Communication Technology and New Media,
- Critical and Cultural Studies,
- Entrepreneurial and Small Business Operations,
- Organizational Behavior and Theory,
- Organizational Communication,
- Social and Behavioral Sciences,
- Social Influence and Political Communication and
- Strategic Management Policy
Publication Date
Winter January, 2009
Citation Information
Art Stewart. ""Communicating politics - big budget branding, micro-management of issues, change as strategic positioning"" Political Communication Report; American Political Science Association Iss. January 2009 (2009) Available at: http://works.bepress.com/art_stewart/4/