A New Course on Sustainable EntrepreneurshipProceedings of the National Collegiate Inventors & Innovators Alliance conference, Dallas, Texas (2008)
AbstractEntrepreneurship typically focuses on identifying opportunities for creating value for customers, ultimately yielding a profit for the founders and investors. Entrepreneurship courses and texts share this focus. Sustainability entrepreneurship takes a slightly different perspective, however, by emphasizing the additional goal of promoting sustainable living, in terms of social equity and environmental improvement. From an entrepreneurial perspective, such an emphasis presents opportunities in the form of innovative products, services, and production processes that alleviate social or environmental conditions, make more efficient use of energy and natural resources, and harness renewable resources that save costs, lower risks, and are less harmful to society in the longrun. At present, there is no suitable text on the subject. This paper proposes a framework, learning objectives, course outline, and content for a “Sustainability Entrepreneurship” course for graduate and undergraduate students.
Citation InformationAnuradha Basu, A. Osland and M. Solt. "A New Course on Sustainable Entrepreneurship" Proceedings of the National Collegiate Inventors & Innovators Alliance conference, Dallas, Texas (2008)
Available at: http://works.bepress.com/anuradha_basu/11/