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Article
The Enrollment Research Team: An Example of Collaborative Strategic Enrollment Management Research
SEM Source
  • Darin Wohlgemuth, Iowa State University
  • Ann M Gansemer-Topf, Iowa State University
  • Jonathan I. Compton, Iowa State University
  • Gregory R. Forbes, Iowa State University
  • Julia Sullivan, Iowa State University
Document Type
Article
Publication Version
Published Version
Publication Date
4-1-2009
Abstract
Effective strategic enrollment management (SEM) requires a “data rich environment” (Bontrager 2004)—a significant amount of data, intentional efforts to analyze the data and processes through which the results of the analysis can be implemented. In other words, successful SEM involves research. Although few would disagree that research is a necessary component of SEM, institutions may struggle with finding or aligning their resources (time, money and personnel) to adequately fulfill their research needs.
Comments

This article is from SEM Source; April 2009; Posted with permission.

Copyright Owner
American Association of Collegiate Registrars and Admissions Officers
Language
en
File Format
application/pdf
Citation Information
Darin Wohlgemuth, Ann M Gansemer-Topf, Jonathan I. Compton, Gregory R. Forbes, et al.. "The Enrollment Research Team: An Example of Collaborative Strategic Enrollment Management Research" SEM Source (2009)
Available at: http://works.bepress.com/ann_gansemer-topf/5/