Contribution to Book
Advances in Business Strategy and Competitive Advantage - Sports Management, Project Management, and Sports Event Management
Advances in Business Strategy and Competitive Advantage
ORCID Identifiers
Document Type
Book Chapter
Publication Date
1-1-2020
Abstract
Event management requires the use of project management and organizational skills to envision, plan, and execute social and business events. It involves studying the brand, identifying its target audience, devising the event concept, and coordinating the technical aspects before actually launching the event. Individuals who develop expertise in event management work in principle with budgets, schedules, and vendors and third-party service providers, and community stakeholders guaranty that they create successful events that meet the needs of their organization or the expectations of their client.
DOI Link
10.4018/978-1-7998-4757-1.ch001
Publisher
IGI Global
Disciplines
Indexed in Scopus
No
Open Access
No
https://doi.org/10.4018/978-1-7998-4757-1.ch001
Citation Information
Anestis Fotiadis. "Advances in Business Strategy and Competitive Advantage - Sports Management, Project Management, and Sports Event Management" Advances in Business Strategy and Competitive Advantage (2020) - 19 ISSN: <a href="https://v2.sherpa.ac.uk/id/publication/issn/2327-3429" target="_blank">2327-3429</a> Available at: http://works.bepress.com/anestis-fotiadis/16/