Presentation
A Unifying Textiles and Clothing Course: Implementing Corporate Aesthetic Management
Apparel, Events and Hospitality Management Conference Proceedings and Presentations
Document Type
Conference Proceeding
Disciplines
Conference
Proceedings of the 62nd Annual Conference of the International Textile and Apparel Association
Publication Date
1-1-2005
Geolocation
(38.8048355, -77.04692139999997)
Abstract
With a growing industry focus on branding, textiles and apparel courses should better prepare design and merchandising/marketing students to work together to create brand identity through product and store design.
Copyright Owner
International Textile and Apparel Association, Inc.
Copyright Date
2005
Language
en
Citation Information
Ann Marie Fiore. "A Unifying Textiles and Clothing Course: Implementing Corporate Aesthetic Management" Alexandria, Virginia(2005) Available at: http://works.bepress.com/amfiore/15/
This proceeding is from the 62nd Annual Conference of the International Textile and Apparel Association (2005): pp. 1-3. Posted with permission.