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Article
The Persuasive Effects of Audiovisual PSAs to Promote Organ Donation: The Mediating Role of Psychological Reactance
Communication Studies (2010)
  • Katherine Hart LaVail, State University of New York System
  • Ashley E. Anker, State University of New York System
  • Amber Reinhart, University of Missouri–St. Louis
  • Thomas Hugh Feeley, State University of New York System
Disciplines
Publication Date
January 14, 2010
DOI
10.1080/10510970903400337
Citation Information
Katherine Hart LaVail, Ashley E. Anker, Amber Reinhart and Thomas Hugh Feeley. "The Persuasive Effects of Audiovisual PSAs to Promote Organ Donation: The Mediating Role of Psychological Reactance" Communication Studies Vol. 61 Iss. 1 (2010) p. 46 - 69
Available at: http://works.bepress.com/amber-reinhart/11/