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Selected Works of Amanda E. Greene
Presentation
Social Media: Perceived Effectiveness as a Marketing Tool for NASCAR Speedways
10th Annual Conference of the Sport Marketing Association
  • Amy E. Greene, East Tennessee State University
  • Andy R. Dotterweich, East Tennessee State University
  • Mauro Palmero, East Tennessee State University
Document Type
Presentation
Publication Date
1-1-2012
Location
Orlando, FL
Disciplines
Citation Information
Amy E. Greene, Andy R. Dotterweich and Mauro Palmero. "Social Media: Perceived Effectiveness as a Marketing Tool for NASCAR Speedways" 10th Annual Conference of the Sport Marketing Association (2012)
Available at: http://works.bepress.com/amanda-greene/12/