Skip to main content
Article
The Impact of Time and Planning Orientation on an Individual's Recreational Shopper Identity and Shopping Behavior
The Journal of Marketing Theory and Practice (2012)
  • Kiran Karande, Old Dominion University
  • Altaf Merchant, University of Washington
Publication Date
January 1, 2012
DOI
10.2753/MTP1069-6679200104
Citation Information
Kiran Karande and Altaf Merchant. "The Impact of Time and Planning Orientation on an Individual's Recreational Shopper Identity and Shopping Behavior" The Journal of Marketing Theory and Practice Vol. 20 Iss. 1 (2012) p. 59 - 72
Available at: http://works.bepress.com/altaf-merchant/27/