"Fantasy in Food Advertising Targeted at Children" by Gregory M. Rose

Selected Works of Altaf Merchant

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Article

Fantasy in Food Advertising Targeted at Children

Journal of Advertising (2013)

Gregory M. Rose, University of Washington
Altaf Merchant, University of Washington
Aysen Bakir, Illinois State University

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Disciplines

Psychology,
Public Relations and Advertising and
Marketing

Publication Date

March 27, 2013

DOI

10.2753/JOA0091-3367410305

Citation Information

Gregory M. Rose, Altaf Merchant and Aysen Bakir. "Fantasy in Food Advertising Targeted at Children" Journal of Advertising (2013)
Available at: http://works.bepress.com/altaf-merchant/17/