Selection of Brand Name, Area of Expertise and the Best Suited KeywordsTRAIN THE TRAINER SERIES OF WORKSHOP ON: Strategies to Enhance Research Visibility, Impact & Citations (2017)
Selecting a research “brand name”, “area of expertise”, and “the best suited keyword sets” is one of the most important decisions that a researcher will need to make. The research brand name should appear in the title, abstract and keywords’ part of a paper. The title is extremely important and must be chosen with great care, as it will be read by thousands, whereas few will read the entire paper. On the other hand, indexing and abstracting of the paper depends on the accuracy of the title and the keywords set in the paper abstract. The unique research name makes title meaningful and not general.
- Improve citations,
- Research tools,
- Research visibility,
- Research Impact
Publication DateMarch 7, 2017
LocationCentre for Research Services, Institute of Research Management and Services (IPPP), University of Malaya
Citation InformationNader Ale Ebrahim. "Selection of Brand Name, Area of Expertise and the Best Suited Keywords" TRAIN THE TRAINER SERIES OF WORKSHOP ON: Strategies to Enhance Research Visibility, Impact & Citations (2017)
Available at: http://works.bepress.com/aleebrahim/193/
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