Professor Stephen Kelly BAdmin (Griff), MBus (SCU), PhD (SCU) Professor Stephen Kelly is Head of the Southern Cross Business School. He has over 70 published articles in the fields of Marketing, Small Business, Entrepreneurship, Strategy and Housing; has received in excess of $500K in competitive and industry research funding and has supervised 14 higher degree students to completion. His current research is focused on Leadership, Management and Culture in the Regional Higher Education Sector and Strategic Entrepreneurship. He is on the Editorial Board of the Journal of Economic and Social Policy.
Book chapters
A study on the consumer acceptance of hybrid electric passenger vehicles in Australia (with Martin Kunst), Professional doctorate research in Australia: commentary and case studies from business, education and indigenous studies (2009)
The role of relationship marketing and networking in foreign market entry and sustained competitiveness by Australian SMEs, Advances in international marketing and global strategy (2000)
Journal articles
Crisis opportunism: bailouts and E-SCADs in the GFC (with Judy A. Johnston, Alexander Kouzmin, and Kym Thorne), Risk Management (2010)
As a response to the junk debt-inspired global economic crisis, governments, with supra-national organizational approval,...
Perceived environmental uncertainty's effect on commitment in business-to-business channels (with Jennifer L. Harrison), Marketing Intelligence and Planning (2010)
Purpose: The purpose of this paper is to test the null hypothesis that there is...
The creation and growth of information technology communication (ICT) industrial clusters: the New Zealand case (with Malcolm Fraser), New Zealand Journal of Applied Business Research (2010)
This paper is based on a review of literature into industrial clusters and subsequently discusses...
A comparison of market entry strategies adopted by Information and Communication Technology (ICT) firms from major and emerging software exporting nations (with Jennifer L. Harrison), International Journal of Trade and Global Markets (2009)
This study examines the market entry practices of Australian and Pakistani Information and Communication Technology...
Strategy beyond the box: an editorial prologue: part 1 (with Alexander Kouzmin), Journal of Management Development, Special Edition on Emerging Paradigms on Strategy Part 1 (2009)
Conference publications
Australian Generation Y: building their identity through home ownership (with Melanie J. Thomas), Management Research in a Changing Climate: British Academy of Management Conference (2010)
Consumer acceptance of hybrid electric passenger vehicles in Australia (with Martin J. Kunst and Melanie Thomas), Management Research in a Changing Climate: British Academy of Management Conference (2010)
Crisis opportunism: bail outs and E-SCADs in the GFC (with Judy A. Johnston, Alexander Kouzmin, and Kym Thorne), The Crisis: Challenges for Public Management: the 14th International Research Society for Public Management (IRSPM) Conference (2010)
As a response to the “junk-debt”- inspired, global, economic crisis, governments, with supra-national organizational approval,...
Delving into agility: its components and impact among small ICT firms in Australia (with Jennifer L. Harrison), Managing and Marketing Organizations in an Era of Global Economic Uncertainty and Environmental Complexity: Academy of World Business, Marketing & Management Development Conference (2010)
Empirical evidence for the unique characteristics of sport tourists (with Pat Gillett), Management Research in a Changing Climate: British Academy of Management Conference (2010)
Reports
Market intelligence study for the Tweed/Gold Coast campus of Southern Cross University (with Pat Gillard, Jennifer L. Harrison, and Dennis Howard), Vice-Chancellor and President of Southern Cross University (2006)
Housing affordability on the NSW North Coast (with Quentin Croft, Pat Gillett, and Allan Sheppard), Bananacoast Community Credit Union (2005)
As a result of changes to housing policy in Australia over the last two decades...
Theses
The identification and analysis of relationship benefits in business-to-business channels, PhD thesis, Southern Cross University, Lismore NSW (2004)
Foreign market entry and sustained competitiveness by Australian SMEs, MBus thesis, Southern Cross University, Lismore NSW (1997)
Develops a model for foreign market entry and sustained competitiveness by Australian small and medium...