Simon Wilde BBus(Hons)(SCU) 

Following a career in marketing and events management, Simon joined the School of Tourism
and Hospitality in 2004 to provide assistance and advice to first, second and third year
students regarding Internship/Workplace placements. Since that time, he has pursued his
academic interests in marketing and tourism, by undertaking a full-time PhD, which seeks
to examine tourism destination competitiveness in a regional Australian context. This
research is being made possible through funding from the Sustainable Tourism Cooperative
Research Centre (www.crctourism.com.au), and Southern Cross University. 

Simon is also involved in research through the Centre for Enterprise Development and
Research (CEDAR - www.cedar.net.au), at Southern Cross University. 

Journal articles

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Training and service quality: a case study analysis of regional Australian restaurants (with Grant Cairncross and Lucinda Hutchinson), Tourism and Hospitality Planning & Development (2008)

The incorporation of training procedures, both formal and informal, within hospitality firms is recognised as...

 

OpenURL

Poverty, indigenous culture and ecotourism in remote Australia (with Don Fuller, Julia Caldicott, and Grant Cairncross), Development (2007)

Significant challenges exist for Indigenous people in identifying suitable economic and commercial development opportunities directed...

 

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The identification and implementation of key competitive factors for tourism based firms (with Don Fuller and Janet Hanlan), International Journal of Hospitality and Tourism Administration (2007)

The main aim of this conceptual paper is to propose means of extending current theoretical...

 

OpenURL

The impact of the Coffs Harbour Education Campus on the Coffs Coast regional economy (with Don Fuller, Stephen Mason, and Tim Sutton), Journal of Economic & Social Policy (2007)

This paper examines the economic impact of the Coffs Harbour Education Campus (CHEC) on the...

 

Occasional papers

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Destination decision making in tourism regions on Australia's east coast (with Don Fuller, Janet Hanlan, and Stephen Mason), Flinders Business School Research Paper Series (2007)

It is important to better understand the main drivers affecting the choice and later evaluation...

 

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The impact of the Coffs Harbour Education Campus on the Coffs Coast regional economy (Occasional paper) (with Don Fuller, Stephen Mason, and Tim Sutton), Center for Enterprise Development and Research Occasional paper (2007)

This paper examines the economic impact of the Coffs Harbour Education Campus (CHEC) on the...

 

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Destination choice - visitor behaviours in a coastal tourism destination on Australia’s east coast (Occasional paper) (with Don Fuller, D Bruce Armstrong, Janet Hanlan, Stephen Mason, and Johan Richard Edelheim), Center for Enterprise Development and Research, Occasional Paper (2005)
 

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Destination decision making and consumer demands: identifying critical factors (with Janet Hanlan and Don Fuller), Development and Research Occasional paper (2005)

The choice, consumption and later evaluation of destination experiences, is a complex and important area....

 

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Destination decision making and consumer demands: identifying critical factors (Occasional paper) (with Janet Hanlan and Don Fuller), Development and Research Occasional paper (2005)

The choice, consumption and later evaluation of destination experiences, is a complex and important area....

 

Theses

Conference publications

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Linking destination competitiveness and destination development: findings from a mature Australian tourism destination (with Carmen Cox), Travel and Tourism Research Association (TTRA) European Chapter Conference: Competition in tourism: business and destination perspectives (2008)

Whilst the study of tourism destination competitiveness continues to gain interest amongst tourism researchers (Evans,...

 

Principal factors contributing to the competitiveness of tourism destinations at varying stages of development (with Carmen Cox), Proceedings of Tourism and Hospitality Research, Training and Practice: “Where the 'bloody hell' are we?”: 18th Annual Council for Australian University Tourism and Hospitality Education (CAUTHE) Conference (2008)
 

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Destination choice - visitor behaviours in a coastal tourism destination on Australia’s east coast (with Don Fuller, Janet Hanlan, Stephen Mason, and D Bruce Armstrong), 2nd International Conference on Destination Branding and Marketing (2007)

It is important to better understand the main drivers affecting the choice and later evaluation...

 

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Enhancing service quality and firm competitiveness within the tourism sector (with Don Fuller and Janet Hanlan), Council for Australian University Tourism and Hospitality Education (CAUTHE) Conference (2006)

High standards of service delivery within tourism organisations have become increasingly important for those choosing...

 

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Segmenting tourism markets: a critical review (with Janet Hanlan and Don Fuller), Council for Australian University Tourism and Hospitality Education (CAUTHE) Conference (2006)

Destination marketing practitioners and academics have viewed the practice of segmenting tourism markets as a...

 

Reports

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The economic value of Southern Cross University on the Coffs Coast region economy: an input-output analysis (with Lucy Walsh, Jeremy Buultjens, and Stephen Mason), Report no. 5, Regional Futures Institute, Southern Cross University (Tweed Gold Coast Campus) (2009)
 

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The economic value of Southern Cross University on the Lismore region economy: an input-output analysis (with Lucy Walsh, Jeremy Buultjens, and Stephen Mason), Report no. 4, Regional Futures Institute, Southern Cross University (Tweed Gold Coast Campus) (2009)
 

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The economic value of Southern Cross University on the Tweed-Gold Coast economy: an input-output analysis (with Jeremy Buultjens, Lucy Walsh, and Stephen Mason), Report no. 1, Regional Futures Institute, Southern Cross University (Tweed Gold Coast Campus) (2009)
 

Australian Regional Tourism Convention, Norfolk Island: overview of findings: Destination Workshops (with Meredith Lawrence), Australian Regional Research Tourism Centre & Norfolk Island Tourism (2006)
 

Strategic business planning - workshops and strategy formulation (with Don Fuller), South West Rocks Country Club (2006)