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mHealth (healthcare using mobile wireless technologies) has the potential to improve healthcare and the quality...
Increasingly, e-books are becoming alternatives to print books in academic libraries, thus providing opportunities to...
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The role of service quality in fostering the growth of mHealth services has gained much...
Understanding the impact of service quality on economic and social outcomes is critical to extend...
Continued usage of information systems (or, IS continuance) has proven to be a critical success...
The aim of this research is to advance both the theoretical conceptualization and the empirical...
The aim of this research is to explore consumer loyalty in mobile amusement information services,...
Objectives: To summarize major current developments and research in the field of mobile health (mHealth)...
Advancing research on service quality requires clarifying the theoretical conceptualizations and validating an integrated service...
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Wireless technologies have created an unprecedented opportunity for rural customers in the developing world to...
Service businesses record the number of visitors as a measure of the performance of their...
Propelled by the continual improvements in mobile wireless communications, mobile health (mHealth) is emerging as...
While user needs, service quality and satisfaction regarding most services have been well explored in...
The significant and sustained growth in services worldwide prompts IS researchers to give special attention...
The increasing importance of information technology (IT) services in the global economy prompts IS researchers...
Structural equation modeling (SEM) is an important tool to estimate a network of causal relationships...
Health challenges present arguably the most significant barrier to sustainable global development. The introduction of...
Structural equation modeling (SEM) is an important tool for marketing researchers to estimate a network...
Influenza pandemics caused millions of deaths and massive economic losses worldwide in the last century....
The relationship between satisfaction and loyalty has been well explored in services marketing or customer...
Wireless technologies have created an unprecedented opportunity for direct marketing to communicate with customers in...
This chapter investigates the changes in customers' responses to mobile direct mail (DM) coupons on...