This article describes the development and strategic application of online quizzes to enhance student performance and overall course experience. Although research has increased in the field of technological delivery of educational content, there is yet a dearth of studies when compared to the quantity of activity in practice. The experimental situation that this study presents is generalizable to any regional, public business school with no major in operations management. These schools tend to use operations management as an integral part of its core curriculum. Students are required to take only one required operations course in their program; thus, it becomes challenging to cover all the appropriate subjects. Faced with low student performance and below average student satisfaction with the course, this study details the effect of delivering content using online quizzes. Based on a before–after comparison, quizzes were found to be a very effective and efficient way to overcome these challenges and have proved a very successful method of content delivery for both the students and the instructor