Articles

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Immigrant business enterprises: A classification framework conceptualization and test (with Roberto Curci), Thunderbird International Business Review (2010)

This article proposes the Immigrant Business Enterprises Classification Framework to organize immigrant-owned businesses into categories...

 

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The Antecedents and Consequences of Generalized Internet Trust: Developing a Conceptual Framework and Measurement Scale (with D. Aiken, B. Liu, and Richard Fetter), Journal of Internet Commerce (2007)

Trust is a central construct and plays a critical role in understanding Internet consumer behavior....

 

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A Bayesian Network Estimation of the Service-Profit Chain for Transport Service Satisfaction (with Anderson Ronald, Vincent B. Thompson, and Gilber Harrell), Decision Sciences (2004)

Bayesian network methodology is used to model key linkages of the service-profit chain within the...

 
Building Internet Trust: Signaling through Trustmarks (with Aiken Damon, Greg Osland, and Ben Liu), International Journal of Internet Marketing and Advertising, (2004)

Note: Due to publisher restrictions open-access is not allowed.

 

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Ecolodge Performance Goals and Evaluations (with Gregory Osland), Journal of Ecotourism (2004)

Note: full-text not available due to publisher restrictions. Link takes you to an external site...

 

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Confounds in the Measurement of Predictive Expectations (with Richard A. Spreng and Cornelia Dröge), Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior (1998)

Given the importance of predictive expectations in consumer satisfaction models, confounds in the measurement of...

 

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Effects of Library Instruction on University Students’ Satisfaction with the Library: A Longitudinal Study (with Anthony Stamatoplos), College & Research Libraries (1998)

Consideration of satisfaction should be an important part of the evaluation of library services. Satisfaction...

 

Contributions to Books

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Eco Paraiso (with Gregory Osland and Daniel H. McQuiston), Marketing leadership in hospitality and tourism : strategies and tactics for competitive advantage (2007)

Note: full-text not available due to publisher restrictions. Link takes you to an external...

 

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Environmental Marketing: Bridging the Divide between the Consumption Culture and Environmentalism (with Roger J. Calantone and Cornelia L. Dröge), Environmental Marketing: Developments in Practice, Theory and Research (1995)

Note: full-text not available due to publisher restrictions. Link takes you to an external site...