This presentation reports on a content analysis of Land-Grant university library assessment web pages and fact pages. Publicizing and sharing library assessment efforts is an important part of the equation of demonstrating library impact. What stories do these websites tell about library assessment efforts? What methods are used to convey this information to the public and stakeholders? What can libraries learn from other assessment websites to help showcase their assessment programs? Presentation attendees will learn how libraries are leveraging their web presences to make a difference on their campuses, as well as other practical techniques to maximize their own impact. Let your assessment stories be heard!