Dr. Maresco’s professional experience includes the former Mechanics and Farmers
Savings Bank FSB of Bridgeport, Connecticut, a federally chartered mutual savings bank
founded in 1872, where he left as Vice President for Marketing and Corporate and Public
Communications. At the time of its takeover by CHASE Bank of Connecticut on August 9,
1991, it had recorded assets in excess of $1.5 billion. The bank employed 375 staff and



Dangerous Hoops : A Forensic Marketing Action Adventure (with D. Larry Crumbley), Business Faculty Publications (2011)

Part crime novel, part textbook, Dangerous Hoops combines the principles of marketing and forensic accounting...




Can Business Leaders Learn From Leaders of Today's Megachurches?, Business Faculty Publications (2008)

The author reflects on the similarities and differences of religious leaders and founders of megachurches...



The Professional Bull Riders Tour: Growth and Development of a Niche Sport (with Joshua Shuart), Business Faculty Publications (2008)

The Professional Bull Riders Tour (PBR) presents an opportunity to study a niche sport in...



Leadership and Recruitment: What Leaders Can Learn From Coach Robert Montgomery Knight, Business Faculty Publications (2007)

The article discusses the leadership style of coach Robert Knight that can be adapted by...



Using Teen Chick Lit Novels to Teach Marketing, Business Faculty Publications (2007)

This paper will outline how the author uses the sub-genre of teen fiction referred to...



Developing Course Materials: Making Time, Business Faculty Publications (2007)

Digital technology offers educators the ability to produce materials that are interactive and technologically relevant...