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The Ethical Dilemmas of Communicating a University's Job Placement Rate: Legal Obligation or Moral Responsibility
Marketing Management Association Proceedings (2004)
  • Oscar T McKnight, Ashland University
  • Ronald Paugh, Ashland University
  • Karen Hagans, Ashland University
Abstract

The purpose of this research is to investigate one area of ethical concern in higher education, specifically the reporting of job placement rates. The research discovered such dramatic variations in the way job placement rates were calculated and reported that job placement data become suspect. The ethical concerns of reporting job placement data are discussed in relationship to institutional policies and practices and student expectations

Keywords
  • job placement rate; university placement
Publication Date
2004
Citation Information
Oscar T McKnight, Ronald Paugh and Karen Hagans. "The Ethical Dilemmas of Communicating a University's Job Placement Rate: Legal Obligation or Moral Responsibility" Marketing Management Association Proceedings (2004)
Available at: http://works.bepress.com/oscar_mcknight/3/