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Selected Works of Monica Nandan
Popular Press
Global Brands and Cross-Sector Alliances: Value Creation Through Synergistic Collaboration
Atlantic Marketing Conference (Global Marketing Track), Asheville, NC (2014)
  • S. Nandan
  • Monica Nandan, Kennesaw State University
Disciplines
Publication Date
2014
Citation Information
S. Nandan and Monica Nandan. "Global Brands and Cross-Sector Alliances: Value Creation Through Synergistic Collaboration" Atlantic Marketing Conference (Global Marketing Track), Asheville, NC (2014)
Available at: http://works.bepress.com/monica_nandan/10/