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Enhanced User Experiences through Relationship Management

Michiel E. Moll, Cape Peninsula University of Technology

Abstract

Within libraries the need to be able to relate clearly to the customer and their needs is paramount. Although Customer Relationship management software does exist, fundamentals underlying the philosophy need to be in place first. For this librarians need to use three principles that are expressed as: 1. Be yourself, 2: Integrate as a team, 3: Go boldly!.

Suggested Citation

Michiel E. Moll. "Enhanced User Experiences through Relationship Management" Libraries and Information Management Forum. Johannesburg, South Africa. Jan. 2008.
Available at: http://works.bepress.com/michiel_moll/1