Community response to the Tennessee Valley Authority ash spill: Information seeking and building reputation
Suggested Citation
Tatjana M. Hocke, Monica Colon-Aguirre, Karen Freberg, and Michael J. Palenchar. "Community response to the Tennessee Valley Authority ash spill: Information seeking and building reputation" 14th Annual meeting of the International Conference on Corporate Reputation, Brand, Identity, and Competitiveness. Rio de Janeiro, Brazil. May. 2010.