Article
Management Accounting Systems Support Start-Up Business Growth
Management Accounting Quarterly
Document Type
Article
Publication Date
4-1-2013
Disciplines
Abstract
When a start-up company entered an entrepreneurial crisis, it turned to forward-looking management accounting tools to meet the challenges of its changing marketplace strategy and increasingly departmentalized organizational structure. These strategic tools - variance analysis, profit planning, and a performance measurement system - allowed the company to sustain its entrepreneurial spirit and growth. Here is the story of how it all came together.
Copyright Statement
Copyright 2013 by IMA®, Montvale, N.J., www.imanet.org, used with permission.
Citation Information
Michael Lee and Spencer R. Cobia. "Management Accounting Systems Support Start-Up Business Growth" Management Accounting Quarterly (2013) Available at: http://works.bepress.com/michael_lee/16/