This is a qualitative study detailing the links between racial discourse and social action. Specifically, this article provides evidence for the ways in which a white habitus is reproduced in a racially diverse community, despite the best intentions of its community members. This is chiefly due to the influence of national color-blind ideologies and the diversity discourse that follows. Because this ideology and discourse are individual in nature and centered on a white norm, it chiefly produces consumption-driven actions for individuals and collective action that protects those with racial privilege. While prior studies have detailed the influence of this ideology on racial attitudes and examined the contours of diversity discourse generally, this study utilizes the racial formations approach to make concrete links to social outcomes in a diverse community. These findings are particularly significant given the hope vested in racially diverse communities as the nation itself becomes more diverse.