Louisa Ha is professor of research excellence in the School of Media and Communication at Bowling Green State University, Ohio, U.S.A. She is also the immediate past editor of Journalism and Mass Communication Quarterly, the flagship journal of the Association for Education in Journalism and Mass Communication and oldest journal in the field of journalism and mass communication. She is the founder and chair of the Emerging Media Research Cluster in the School of Media and Communication there. Her research interests are audience behavior, international communication, new media business models, social and mobile media use, online and international advertising, and audience research.