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Negotiations in International Marketing

Allan Bird
Lynn E. Metcalf, California Polytechnic State University, San Luis Obispo

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Copyright © 2007 by Praeger. Reproduced with permission of Greenwood Publishing Group, Inc., Westport, CT.

Suggested Citation

Allan Bird and Lynn E. Metcalf. "Negotiations in International Marketing" New World Marketing. Ed. Bruce David Keillor and Timothy J. Wilkinson. Westport, CT: Praeger, 2007. 175-196.
Available at: http://works.bepress.com/lmetcalf/5