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Article
Cow-Calf Producer Perceptions Regarding Individual Animal Traceability
Journal of Agricultural and Applied Economics (2010)
  • Lee L. Schulz
  • Glynn T. Tonsor, Kansas State University
Abstract
This study provides valuable insights into cow-calf producer voluntary participation in the National Animal Identification System and producers’ perceptions of several issues critically impacting the success of voluntary traceability systems. Cow-calf producers believe that the most important issues to the U.S. beef industry in designing a national, individual animal traceability system are monitoring/managing disease, maintaining current foreign markets, accessing foreign markets, and increasing consumer confidence. Furthermore, producers are concerned with cost, liability, reliability of technology, failure of system to meet stated goals, and confidentiality of information associated with these systems.
Keywords
  • animal traceability,
  • cow-calf,
  • National Animal Identification System,
  • voluntary adoption
Publication Date
2010
DOI
10.1017/S1074070800003874
Publisher Statement
Copyright 2010 Southern Agricultural Economics Association
Citation Information
Lee L. Schulz and Glynn T. Tonsor. "Cow-Calf Producer Perceptions Regarding Individual Animal Traceability" Journal of Agricultural and Applied Economics Vol. 42 Iss. 4 (2010) p. 659 - 677
Available at: http://works.bepress.com/lee-schulz/22/