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Article
Investigating Student Perceptions and Behavioral Intention to Use Multimedia Teaching Methods for the SAP ERP System
WCBT Faculty Publications
  • Kittipong Laosethakul, Sacred Heart University
  • Thaweephan Leingpibul, Western Michigan University
Document Type
Peer-Reviewed Article
Publication Date
6-1-2021
Abstract

ERP systems have a reputation for their complexity, making it challenging for students to learn to use them. This study uses three common multimedia teaching methods, including the lecture, the video-based tutorial, and the paper-based tutorial to deliver hands-on SAP ERP exercises to students. Studies show that multimedia learning helps learners process complex information and foster deeper learning. This study aims to understand how students perceive the multimedia teaching methods for learning the SAP ERP system. The technology acceptance model (TAM) is used to capture students' perceptions and intention to use each teaching method. The study found that perceived ease of use (PEOU) played a stronger influence on intention to use than perceived usefulness (PU) across the multimedia teaching methods. However, the PU of videobased tutorials showed a stronger influence on intention to use than the lectures and the paper-based tutorial. This study suggests that the video-based tutorial is suitable for an SAP ERP exercise with complex operating sequences and underlying business aspects. The lecture is suitable for a short SAP ERP exercise with simple operating sequences and underlying business concepts. The paper-based tutorial is an effective method when it is used for a short and straightforward SAP ERP exercise.

Comments

JEL Classification: I21

Publisher website: https://www.ejbest.org/

ISSN: 1835-9132

Citation Information

Laosethakul, K., & Leingpibul, T. (2021). Investigating student perceptions and behavioral intention to use multimedia teaching methods for the sap erp system. E-Journal of Business Education & Scholarship of Teaching, 15(1), 1-27.