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About Junzhou Zhang

Dr. Zhang's research focuses on loyalty programs, digital marketing, and marketing analytics. His research projects usually highlight the intersection among marketing, technology, and consumer psychology. His expertise lies in integrating consumer psychology theory with consumer big data to bring forward useful customer insights and actionable marketing strategies.

Positions

2019 - Present Assistant Professor, Montclair State University ‐ marketing
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Disciplines

Research Interests

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Honors and Awards

  • The AMA-Sheth Foundation Doctoral Consortium Fellow , The American Marketing Association. (June 2019)
  • The 2019 AMS Doctoral Consortium Fellow , The Academy of Marketing Science Foundation. (May 2019)
  • The 2018 SMA Doctoral Consortium Fellow , Society for Marketing Advances. (November 2018)
  • The 2019 Mary Kay Doctoral Dissertation Proposal Award , The 2019 Academy of Marketing Science Foundation. (May 2019).
  • The 2018 INFORMS Marketing Science Doctoral Consortium Fellow , The ISMS Marketing Science Conference. (June 2018).
  • Outstanding Doctoral Student in Marketing , Old Dominion University. (May 2018).
  • The 2015 McGraw-Hill Distinguished Paper Award , Collegiate Marketing Educators. (March 2015).

Education

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2019 PhD, Old Dominion University ‐ Marketing
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2008 MS, Guangxi Normal University ‐ Computer Software and Theory
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