"Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars" by Joyce Wolburg

Selected Works of Joyce Wolburg

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Article

Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars

Journal of Consumer Affairs (2003)

Joyce Wolburg, Marquette University

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Disciplines

Mass Communication and
Public Relations and Advertising

Publication Date

2003

Citation Information

Joyce Wolburg. "Double-Cola and Antitrust Issues: Staying Alive in the Soft Drink Wars" Journal of Consumer Affairs Vol. 37 Iss. 2 (2003)
Available at: http://works.bepress.com/joyce_wolburg/8/