Skip to main content
Presentation
What Do You Meme? Using Memes to Market Library Resources and Services to a Wider and Younger Audience
Georgia Libraries Conference (2019)
  • Jennifer Jacobs, Kennesaw State University
  • Darian Hailes, Kennesaw State University
Abstract
Reaching a wider and younger generation can be hard, but with the use of memes, a well-known social media concept, libraries are able to connect with people they might not have before. This presentation will talk about how to use memes in marketing and how they have been successful at KSU.

Publication Date
October 9, 2019
Citation Information
Jennifer Jacobs and Darian Hailes. "What Do You Meme? Using Memes to Market Library Resources and Services to a Wider and Younger Audience" Georgia Libraries Conference (2019)
Available at: http://works.bepress.com/jennifer-jacobs/2/
Creative Commons License
Creative Commons License
This work is licensed under a Creative Commons CC_BY International License.