"Advertising Creative: Strategy, Copy & Design" by Tom Alstiel

Selected Works of Jean Grow

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Book

Advertising Creative: Strategy, Copy & Design

(2013)

Tom Alstiel
Jean Grow, Marquette University

Link

Disciplines

Gender, Race, Sexuality, and Ethnicity in Communication,
Mass Communication and
Public Relations and Advertising

Publication Date

2013

Publisher

Sage

Citation Information

Tom Alstiel and Jean Grow. Advertising Creative: Strategy, Copy & Design. Thousand Oaks, CA(2013)
Available at: http://works.bepress.com/jean_grow/10/