Public relations: An overview
Article comments
Interim status: Citation only.
Johnston, J., Zawawi, C., & Brand, J. (2009). Public relations: An overview. In J. Johnston & C. Zawawi (Eds.), Public relations: Theory and practice (pp.3-25). Crows Nest, NSW, Australia: Allen & Unwin.
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© Copyright Jane Johnston and Clara Zawawi 2009
Abstract
This leading introductory student text has been completely revised. With new examples, new information on digital strategies and on community relations, it reflects best contemporary practice in this increasingly influential profession.
Suggested Citation
Jane Johnston, Clara Zawawi, and Jeff Brand. "Public relations: An overview" Public relations: Theory and practice (3rd ed). Ed. J. Johnston & C. Zawawi. Crows Nest, NSW: Allen & Unwin, 2009. 3-25.
Available at: http://works.bepress.com/jane_johnston/2
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