The Graffiti Solution
Postprint version. Published in Wharton Magazine, Winter 1978, pages 12-14.
Graffiti is regarded by many as a blight on our cities because it contributes to visual pollution. City governments spend vast sums in an effort to clean the ubiquitous graffiti from urban walls. I suggest that the "cleansing strategy" is an expensive, ineffective way of dealing with the problem; well-known management techniques can solve the problem more efficiently.
J. Scott Armstrong. "The Graffiti Solution" Marketing Papers (1978).
Available at: http://works.bepress.com/j_scott_armstrong/101