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Article
Growth of Women-Owned Businesses: The Effects of Intangible Resources and Social Competence
WCBT Faculty Publications
  • Crystal X. Jiang, Bryant University
  • Monica A. Zimmerman, West Chester University of Pennsylvania
  • Chun (Grace) Guo, Sacred Heart University
Document Type
Peer-Reviewed Article
Publication Date
1-1-2012
Abstract

Previous research suggests that women entrepreneurs face many challenges in starting and growing a business. In this study, we examine the relationship of intangible resources and the growth of women-owned businesses. We focus on four intangible resources: social-, human-, and reputational capital, as well as social competence. Using case studies of women entrepreneurs, we found that a woman entrepreneur’s social-, human-, and reputational capital are related to the growth of her business. We alsofound that social competence moderates the social-, human-, and reputational capital – growth relationship in women entrepreneurs.

Citation Information

Jiang, C.X., Zimmerman, M.A. & Guo, C. (2012). Growth of women-owned businesses: The effects of intangible resources and social competence. Journal of Business Diversity, 12(1), 47-71.