How Often Versus How Long: The Interplay of Contact Frequency and Relationship Duration in Customer-Reported Service Relationship Strength
Suggested Citation
Tracey S. Dagger, Peter J. Danaher, and Brian J. Gibbs. "How Often Versus How Long: The Interplay of Contact Frequency and Relationship Duration in Customer-Reported Service Relationship Strength" Journal of Service Research 11.4 (2009): 371-388.
Available at: http://works.bepress.com/brian_gibbs/11