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What Communication Methods Work for Sports Events? An Analysis of the FedEx St. Jude Classic

Anthony J. Lachowetz, University of Massachusetts - Amherst
K. Schimmel
J. Clark
R. Irwin

Suggested Citation

Anthony J. Lachowetz, K. Schimmel, J. Clark, and R. Irwin. "What Communication Methods Work for Sports Events? An Analysis of the FedEx St. Jude Classic" International Journal of Sports Management 2.3 (2007): 301-315.



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