This agricultural history explores the transformation of the Santa Clara Valley from America's largest fruit-producing region into the technology capital of the world. Extensive archival research and interviews reveal how a sense of place emerges and changes in this evolving agricultural community. A community's sense of place influences a sense of responsibility towards the local environment. Silicon Valley is a non-place, where weakened or disrupted attachment to place threatens the environment and community. The story of the Santa Clara Valley is an American story of the development of agricultural lands and the transformation of rural regions.