The role of reference prices in experimental auctions
Abstract
We examine the role of reference prices (field prices) in willingness to pay studies involving experimental auctions. Using a 2nd price Vickrey auction, we find that provision of reference prices increases bid values.
Suggested Citation
Andreas Drichoutis; Panagiotis Lazaridis; and Rodolfo M. Nayga, Jr.. "The role of reference prices in experimental auctions" Economics Letters 99.3 (2008): 446-448.