Publication in a peer-reviewed journal is the obvious goal of most researchers to reach others in the field, advancing knowledge and encouraging communication between groups with similar research interest. One of the most important—and possibly the least well understood—aspects of the publication process is the choice of a suitable journal that is likely to improve your research visibility and impact. For instance, publishing your article in an Open Access journal means that more people are likely to see it, simply because more people will be able to access it. So, the greater visibility achieved with OA may allow you to reach more impact and potential collaborators easily. In this presentation, I introduce some of the most important criteria to keep in mind when choosing a journal that is a good match for your research and promise higher research impact.